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SGF India diversifies portfolio with the acquisition of Mom’s Kitchen

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In a notable development within the culinary realm, SGF India (Spice Grill Flame) has announced the acquisition of Mom’s Kitchen, a Chandigarh-based food chain, recognized for its authentic home-cooked flavors and warm hospitality in Indian cuisine. This strategic move signals a new chapter for both entities, as they join forces to elevate the culinary experience to new heights.

The brand has accomplished the feat of establishing over 100 outlets nationwide, standing as proof of the dedication demonstrated by SGF India and Mom’s Kitchen.

SGF acquired Mom’s Kitchen for its unique commitment to providing healthy, flavorful home-cooked meals tailored to individuals living away from home, such as students and working professionals. This acquisition has broadened the reach of Mom’s Kitchen’s flavors, leveraging SGF India’s network for strategic outlet expansion. It has also facilitated new marketing initiatives, leading to higher foot traffic, customer engagement, and revenue generation, showcasing their mutual dedication to delivering exceptional culinary experiences.

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“We are delighted to embark on this journey with Mom’s Kitchen, as we both share a mutual commitment to delivering unmatched culinary experiences. Our partnership highlights the transformative impact of collaboration in the culinary world. Surpassing the milestone of 100+ outlets speaks volumes about our steadfast dedication to excellence. Together, we are positioned for ongoing success, fueled by innovation and a shared love for gastronomy,” stated Kewal Ashwini Ahuja, Founder of SGF India.

Moving forward, Mom’s Kitchen and SGF India have devised thorough growth strategies encompassing intelligent location selection, franchise model enhancement, menu innovation, digital presence, and strategic partnerships. These endeavors are geared towards enhancing their culinary offerings and bolstering their presence in the flourishing food industry.

Established in 2017 by Mahesh Chopra, Mom’s Kitchen specializes in offering nutritious meals, addressing a significant gap in the market. With a presence in over 20 outlets nationwide, Mom’s Kitchen’s focus on providing healthy home-cooked meals resonated with a diverse customer base, positioning it as a valuable asset within SGF’s portfolio.

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