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Thursday, November 14, 2024

India Sweet House raises investment from Viney Equity Market LLP in pre-IPO round

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India Sweet House, a known confectionery brand, has secured a large investment in its pre-Initial Public Offering (IPO) funding round. Viney Equity Market LLP led the investment, with IntelliFin Private Limited serving as advisors.

Indian Sweet House plans IPO after securing funding

According to Local Samosa, Shwetha Rajashekar, Vishwanath Murthy and Rajesh Mehta, Co-Founders of India Sweet House, shared their enthusiasm about the recent funding round, saying, “We are thrilled to welcome Viney Equity Market LLP and their team as we embark on the next phase of our growth journey. Chittorgarh Infotech Limited also participated in this round. Opting for the IPO route will enable us to operate the business more profitably and expand our reach to a broader customer base across the country. We remain dedicated to maintaining the highest standards of quality and tradition in all that we do.”

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However, investors are confident in India Sweet House’s growth and modern take on traditional Indian treats. The company is now taking steps towards filing its Draft Red Herring Prospectus (DRHP)  on the stock market.

Viney Equity Market LLP aligns itself with Indian Sweet House

Furthermore, talking about the funding, Anant Aggarwal, Managing Partner at Viney Equity Market LLP, explained, “India Sweet House is an iconic brand that resonates deeply with our vision of backing businesses that reflect the richness and diversity of India. This investment aligns with our broader goal of nurturing small and medium enterprises, enabling them to scale while preserving their authenticity and values. We are excited about the growth prospects of the brand and are proud to be part of this journey.”

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Notably, Viney Equity Market LLP also owns several restaurants in central London. They are dedicated to helping companies grow and innovate by providing strategic capital and support.

Moving ahead, India Sweet House founders have opted for an Initial Public Offering (IPO) instead of private funding. This decision shows their commitment to building a stable, profitable business and sharing wealth with investors and partners.

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