Heinz has collaborated with Paramount, the American film production company, to craft a fresh pasta sauce drawing inspiration from the iconic mafia film, The Godfather.
Heinz & The Godfather pasta sauce features the ingredients mentioned by the character Peter Clemenza in the film, as he teaches Michael Corleone to cook the perfect sauce.
Heinz crafts the pasta sauce by using sun-ripened tomatoes sourced from their trusted suppliers in Italy. These tomatoes are simmered with olive oil and garlic, and then enhanced with meatballs and sausage, seasoned to perfection with salt and pepper.
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Caio Fontenele, Heinz’s new ventures director, said, “Paramount Pictures’ The Godfather remains one of the greatest films in cinema history. And, after we watched Clemenza teaching Michael how to make his perfect pasta sauce, alongside seeing a rising trend on social media of people replicating recipes from their favourite films and TV series at home, we knew it had to be Heinz that finally brought this iconic recipe to the nation.”
Rebecca Jenkins, VP of Consumer Products for Paramount Global, added, “At Paramount, we are always looking for new and innovative ways to bring our beloved stories and characters to fans. Our collaboration with Heinz brings one of cinema’s most iconic meals from the big screen onto dinner tables.”
The Heinz & The Godfather pasta sauce is presently exclusively available at Waitrose stores nationwide for a limited five-week period, priced at £3 per 490g jar.
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