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Thursday, November 14, 2024

Decathlon India names Sankar Chatterjee as new CEO

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Decathlon, the sports retailer, has named Sankar Chatterjee as its new Chief Executive Officer for India.

Chatterjee took up the position of CEO for the company in February 2024, as stated on his LinkedIn profile. With over 13 years of experience with the brand, Chatterjee previously served as the Country Digital Leader for Decathlon Sports India.

On his LinkedIn profile, he states, “Bringing over two decades of diverse experience in the sports industry, I currently hold the position of CEO at Decathlon Sports India. Leading a dynamic team of more than 5,000 dedicated individuals, we are committed to our shared mission of making sports accessible and enjoyable for all Indians.”

Continue Exploring: Decathlon accelerates investments in India, eyes production expansion and retail growth

Chatterjee led the digital overhaul of Decathlon India, crafting a cohesive network of e-commerce, digital marketing, technology, data management, customer engagement, and logistics. Additionally, he played a pivotal part in the launch of Decathlon Connect stores across India.

Decathlon verified the development but refrained from commenting on any further alterations within the senior management in India.

Earlier this year, Decathlon’s global CEO Barbara Martin Coppola stated that India ranks among the top ten global markets, experiencing growth at a rate double that of others.

Continue Exploring: Decathlon sets sights on India as a ‘top priority’ market, eyes top five global position

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