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Friday, November 15, 2024

Food Brands

GobbleCube, a brand analytics platform, has raised $1.9 million (INR 15.7 crore) in a seed funding round led by Kae Capital, with participation from CRV and a group of angel investors. The Gurugram-based startup plans to utilize...
Innovation and mobile experiences come together to create a winning combination in the fast-paced world of food brands. Mobile provides food brands with a platform to create experiences that extend beyond simple nourishment, from ordering while...

Artisanal Approach: How Niche Marketing Elevates Food Brands to New Heights

In the ever-evolving landscape of the food industry, where mass production often dominates the market, a distinctive trend has been emerging – the rise...

Nestlé to cut 90 jobs at Swiss facility amid strategic realignment for iconic food brands

Nestlé is poised to reduce its workforce by 90 positions at a Swiss facility as part of its strategic realignment towards the production of...

Indian cuisine reigns supreme as Delhi takes the crown in YouGov Food Rankings 2023

To commemorate World Food Day on October 16th, YouGov India organized a survey targeting urban Indian participants. The objective was to understand their culinary...

Appetizing Appraoch: Creating the Ideal Mobile-First Strategy for Food Brands

Mobile devices have become a portal to gourmet adventure in today's digital era, where the world is increasingly at our fingertips. Food firms who...

Feeding the Future: Crafting a Mobile-First Strategy to Elevate Food Brands

Our digital experiences are increasingly centered on the palm of our hands in the age of smartphones. This poses both a difficulty and a...

5 Reasons Why Food Brands must have PR? 3 Best Strategies to Adopt!

PR is essential for businesses, including food businesses, to build and maintain a positive brand reputation, manage crises, increase visibility, support marketing efforts, and...

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