Tejas Kapadia

Reliance Retail’s Tira bets big on AI tools to push into Indian beauty market

NewsMay 23, 2024

Reliance Retail’s omni-channel beauty retail platform, Tira, is leveraging artificial intelligence tools to suggest perfumes and cosmetics, aiming to captivate customers in India’s burgeoning yet competitive beauty sector. Tira, launched by billionaire Mukesh Ambani’s conglomerate in April...

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Tejas Kapadia

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