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Tag: Touchpoint

Foodtech giant Zomato's shares surged͏͏ to͏͏ a͏͏ new͏͏ all-time͏͏ high͏͏ of͏͏ INR͏͏ 290.50͏͏ apiece͏͏ on͏͏ the͏͏ BSE͏͏ today͏͏ (September͏͏ 20),͏͏ propelled͏͏ by͏͏ a͏͏ broader͏͏ market͏͏ rally͏͏ that͏͏ saw͏͏ the͏͏ Sensex͏͏ and͏͏ Nifty50͏͏ also͏͏ reach͏͏ record͏͏ highs. The͏͏...
Sereko, India’s leading Psychodermatology Skincare brand, is making͏ s͏ig͏ni͏fi͏can͏͏t ͏str͏͏͏id͏e͏s͏͏͏ in ͏it͏͏͏s͏͏ ͏mis͏sion ͏t͏o ͏͏e͏͏n͏ha͏nce ͏access t͏o͏ hol͏istic sk͏͏͏͏͏incare sol͏͏uti͏ons. Th͏e brand͏ ha͏s par͏t͏͏͏n͏e͏͏͏red ͏with͏ TATA 1mg for ͏a͏͏ strate͏gic retail ͏͏ex͏p͏a͏nsion, launchi͏n͏͏g͏ in͏ 20 s͏t͏͏ore͏s͏...

From Touchpoint to Conversion: The Art of Customer Journey Mapping

Understanding and optimising the customer experience has become a critical component in attaining success in the ever-changing corporate market. The process of directing a...

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